Rolling Stone Fridays for Unity Series x Stacey Abrams’ Fair Fight
In October 2020, during the lead-up to the general election, SKB Event Shop teamed up with TCB Public Relations and a dedicated group of friends (concerned citizens!)
Led by Blue Marble Partners, to create a music and conversation series called FRIDAYS FOR UNITY with the effort to motivate and Get Out The Vote. Each event was presented in partnership with Stacey Abrams’ organization FAIR FIGHT ACTION, and their GOTV campaign Civics For The Culture. Rolling Stone was the series’ official media partner, broadcasting each event (of the 3-event series) on their YouTube page.
The events featured compelling conversations between entertainers and politicians, powerful musical performances, and motivating Calls to Action by notable celebrity and activist talent.
With the election results so close, it was proof that every effort mattered, and that every vote matters. It was a defining moment showcasing that all of the efforts by organizers, and all of the events, truly do make a difference and affect the vote directly.
Each event was hosted by Baratunde Thurston.